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Strategic Communcation

Connecting

hearts

to wallets

People don’t buy products or services. They buy who they want to be.

People don’t buy products or services. They buy who they want to be. That’s why emotional brand connections matter. 

Customers are 6% more likely to purchase and 10% more likely to purchase at a premium price once they feel connected to a brand. 
If you want customers to really care about what you say, share your news, spend more and purchase more often, a compelling message and a customized strategic marketing communication plan is what you need. 
We're here to help. 

You need to stand out from the crowd, because you know you are better than the rest.

You need to stand out from the crowd, because you know you are better than the rest.

You need to stand out from the crowd, because you know you are better than the rest.

HOW I CAN HELP YOU TELL IT BETTER

Building emotional connections through your communication is the most effective way to guide and influence how people perceive and interact with your brand. I can help your company to uncover a compelling brand story and provide a roadmap for communicating effectively to your audience. My main service areas are strategy, brand storytelling and content development. Services are available a la carte or bundled based on your needs. 

The Services

We create strategic marketing communication plans and develop supporting content that helps premium brands tell authentic stories and make emotional brand connections that build loyalty and win hearts and wallets. 

PAST PROJECTS

The Goods

I am passionate about my work and don't
rest until I deliver something extraordinary. The proof is in the pudding. View my portfolio.

The Communication Snapshot

The Communication Snapshot is a practical way for small and medium sized businesses to connect with customers by seeing marketing communication through their eyes. Each customized report provides professional feedback and easy to follow recommendations to help you ensure that you're communicating the perception you want them to have.

WHAT YOU GET...

ONE AUDIT. ONE TOTAL STRATEGY. 

Is your communication saying what you think it is?

You think you’re saying one thing about your brand but do your customers understand something else? If they’re not clear about the message you’re sending then you’re not making the most of your marketing communication investment. The Communication Snapshot® is a quick and easy service to help get your communication in fighting shape. 

KIND WORDS

Testimonials

Royann created a detailed, customized communication plan that was easy to implement. It helped us to clarify our communication objectives and connect more effectively with our various stakeholder groups. We've gotten a lot of positive feedback from our members. 

Lizra Fabien

Business Development Officer

Dominica Coalition of Service Industries (DCSI)

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Putting in the work.

Royann Dean Consulting works with leaders in the private and public sectors. 

Insights. #staycurious

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CONNECT

Tel: +1 242.422.0697

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